Launched in 1891 with a single parade to pay tribute to the valiant figures from the Alamo and the Battle of San Jacinto, Fiesta® San Antonio has evolved significantly. Originally established to remember these historic events, the festival now stands as a vibrant homage to the varied cultural heritage of San Antonio. Over the years, Fiesta® has blossomed into one of the top festivals in the United States, boasting an economic contribution exceeding $340 million. The proceeds from the festival's official events are used to support various community services for the residents of San Antonio all year round. For more information, visit the official website.