Charro Days

February 26-28, 2026

Charro Days is a festive annual celebration held in late February that honors the region's Mexican heritage, spanning both sides of the Rio Grande. The fiesta is named after the "Charro," a symbol of the Mexican cowboy known for his vibrant attire and culture. The event has been going strong since 1938. For more information, visit the official website.

Smiling women in vibrant traditional Mexican dresses stand on a colorful float with large festive fish and lively decorations.
Pictured: A colorful float in the Charro Days parade, Brownsville
Credit: PINKE
Traditional customs are still very much alive, including the commencement of festivities with a Mexican "grito", a vibrant and joyous shout that signals the beginning of the celebration.
Pictured: A colorful float in the Charro Days parade, Brownsville
Credit: PINKE

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