About the Texas Lakes Trail Region

The Texas Lakes Trail is a 31-county region in North Central Texas that features world renowned museums, historic downtowns, and western culture.

Anchored by the Dallas/Fort Worth Metroplex, the region has the best of both worlds: rural and urban. As you travel the roadways throughout the region you will be following the paths others have traveled throughout history.

WE'RE HIRING!

The Texas Lakes Trail Region is looking for its next Executive Director. The Executive Director’s role is critical to building a successful regional heritage tourism program. The Executive Director is the facilitator for the development, execution and documentation of the heritage trail regional program. The executive director is an advocate, motivator, guide and resource for the communities of the region. Does this sound like you?

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The Texas Lakes Region

Many of the roadways follow historic trails and early highways such as the Bankhead Highway, Chisholm Trail, Butterfield Trail, Shawnee Trail, and the Great Western Trail, just to name a few. There are museums, brochures, and markers to help tell the stories of the early travelers. The cattle trails have definitely left their mark on this region from the countryside to the city. Communities are proud of their western heritage and you can see it on display in the most urbane areas of the region. When you visit the Lakes Trail, you will have an authentic Texas experience accompanied by hospitality that can’t be beat.

Mission

To promote and preserve the unique heritage, cultural, natural, and leisure resources of the 31-county Texas Lakes Trail Region.

Vision

The Texas Lakes Trail Region creates a positive economic impact for the 31-county region by positioning the region as a national and international heritage tourism destination.

About The Texas Heritage Trails Program

The Texas Heritage Trails Program (THTP) is the Texas Historical Commission’s (THC) award-winning heritage tourism initiative. This economic development initiative encourages communities, heritage regions, and the state to partner and promote Texas' historic and cultural resources. These successful local preservation efforts, combined with statewide marketing of heritage regions as tourism destinations, increase visitation to cultural and historic sites and bring more dollars to Texas communities. This in turn supports the THC's mission to protect and preserve the state's historic and prehistoric resources for the use, education economic benefit, and enjoyment of present and future generations.

History

The THTP is based around 10 scenic driving trails created in 1968 by Gov. John Connally and the Texas Highway Department (now the Texas Department of Transportation) as a marketing tool. The trails were established in conjunction with the HemisFair, an international exposition that commemorated the 250th anniversary of the founding of San Antonio.

In 1997, the State Legislature charged the THC to create a statewide heritage tourism program. The THC responded with a program based on local, regional, and state partnerships, centered on the 10 scenic driving trails. These trails serve as the nucleus of 10 heritage regions, and include heritage tourism attractions and communities both on and off the trail.

The program began with the establishment of the Texas Forts Trail Region in 1998. Other heritage regions made a formal application to the program, demonstrating knowledge of area attractions and broad support from organizations and local government. The suite of heritage regions was completed in 2005 with the additions of the Texas Pecos and Hill Country Trail Regions.

The THTP received national recognition with the Preserve America Presidential Award in 2005. This award was given for exemplary accomplishment in the preservation and sustainable use of America's heritage assets, which has enhanced community life while honoring the nation's history. The following year, the program was awarded a Preserve America grant for developing the Heritage Tourism Guidebook and for providing heritage tourism training across the state.

Our Vision

We envision Texas as a place where:

  • The varied places of the Lone Star State are preserved and promoted for present and future generations.
  • Visitors and residents delight in experiencing, firsthand, the real places telling the real stories of our state's heritage and cultures.
  • The total visitor experience of Texas' distinct places stimulates local economies.
  • Heritage tourism is a community-based enterprise that contributes to its livability and sense of place.